House on Payne

What I’m reading: April 15-21

My to-do list my be about five miles long, but I always make time to read up on the latest in social media, web design, and development.
I share a lot of what I read with my followers on Twitter. In case you missed any (have you considered following me?), here’s some of the most interesting articles.

Without further delay, here are my favorite posts of the week:

Automattic’s Worldwide WP 5k

Automattic – the people behind WordPress – want everyone to get up on April 29 and run a 5K. It involves 79 cities and 24 countries. How cool is that?

Jalapeño-Garlic Butter

The folks over at America’s Test Kitchen post a bunch of amazing recipes on the Feed. I LOVE food, and I adore really hot and spicy food — the hotter, the better. This recipe seemed right up my alley.

What’s Going On In The WordPress Economy?

 

I’ve been working with WordPress for several years, but in the last year, it seems like it has exploded in use. No longer just a “blogging tool,” WordPress is being used to power some very complex sites (like the ones I’m creating). This post shows how much of an influence WordPress has.

Immaterials: Light painting WiFi

Immaterials: Light painting WiFi from Timo on Vimeo.

I was fascinated by the video of an art project to explore the reach if WiFi in cities. It’s amazing how connected we are!

Do you have a bad-assed sales pitch? Jim Henson’s did

Check out this film that Jim Henson created to sell the Muppet show to CBS. Anyone can take a lesson, because it’s just awesome.

Should you be using Pinterest for your business?

Pinterest is huge right now. I use it, but should every business be on it? Not necessarily. This post explores when it’s right, and when it may not be the right fit for your business.

Business Relationship Basics for Freelance Designers

I don’t think you need to be in business to gain a lot of insight from this post — it’s really all about people, but it’s a good reminder not to invest solely in social media for generating or maintaining contacts.

Why Using Social Media Is Essential for Today’s Business

Again — it’s about people here. Social media is about building those people relationships. People want to know you’re real, you’re transparent, and you’re going to help them. Plus, if you don’t participate in some kind of social media, you’re likely to be left behind.

The 5 mistakes press release writers make

I actually know of some PR firms that make all of these mistakes, and it was eye opening. We live in a new world for PR, and it’s time to adapt.

Clean or Replace These Things Regularly, Because If You Haven’t Noticed, They’re Absolutely Vile

Awwww come on — you know you haven’t cleaned at least one of these things.

How Social Media Is Taking Over the News Industry [INFOGRAPHIC]

I haven’t turned on a TV in my house since 2010 — but I still keep up with the news. How did you find out about the last big story? Chances are pretty good it was through social media.

Job Recruiting and Social Media: Is Social Recruiting Really as Advertised?

I’ve been asked a lot about how best to recruit employees and how to use social media to do it. I ran across Mark’s article and thought it summed up some ways employers annoy job seekers — and why follow through is so important.

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